Where Acid Reflux and Firemen Fantasies Converge
Oh man.
If you're going after an anglo audience, it really is best to leave copywriting to someone whose first language is English. Even better, hire someone who knows the fine nuances of Jr. High humour - a brand of comedy that never really stops being funny, regardless of how mature and proper people think they've become. Otherwise, you might just end up with something like this Gaviscon ad from South Africa:
(via Agency Spy and kcredfm)
What a feeling, indeed.
(the book)
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2 comments:
Even without the last frame, I'd probably think the same thing about that spray! Maybe they should consider making their product another color before they do any more advertisments.
WOW! That is so hilarious! Normally I cringe when the English language gets bastardized, but in this case, WORTH IT!!!
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